FIKA matchabar is a startup coldbrew- and matchabar in El Progreso, Honduras, founded by my sister-in-law. LimeBay Media helped shape the brand in forms of some social media content as well as a branding package, inspired by the name FIKA, which, in turn, is inspired by the swedish concept of fika.
The concept of fika is more than just having a coffee – it is a social break and a time to relax in the midst of the everyday stress. This was something we wanted to capture in the overall brand of FIKA. The logo, resembling a deer with a calm and relaxed facial expression.
Why the deer?
When designing the brand, we looked into various animals and figures that could act as a brand mascot. We ultimately chose the deer for two main reasons. The first one being its connection to the swedish nature, being a peaceful, majestic animal commonly found in the swedish (and nordic) countryside. Secondly, we chose the deer for its symbolism in the Bible. As both LBM and FIKA are companies rooted in the chritsian faith, we wanted something that connects the brand to the word of God.
“As the deer pants for streams of water, so my soul pants for you, my God.”
Psalms 42:1
While we might pant for water (or in this case, Coffee and Matcha), we want to remember ourselves and FIKA’s customers that we also need other nutrients than what this world can give us – nutrients that is only available thrugh God.
Make sure to follow FIKA on instagram, @fika.matchabar
This shoot was not in a very usual location (for me at least). While visiting my now Wife in her home country Honduras, I was asked if I could take some promotional pictures for a local restaurant, which I gladly did. Always pleased to help small businesses no matter where I go!
American bluegrass gospel night (or ABGN in short) is an event for the entire family. Apart from the main attraction, bluegrass gospel bands and artists from all over the world, the venue offers activities for all ages. Walk along the western-street consisting of cafes, blacksmiths and stores, grab a burger from the grill, ride horses and try your luck while panning for gold. 2023 was the fourth edition of this beloved event held at the camp area klippan, outsite of nykarleby in finland.
The event is organized by SLEAF (Swedish Lutheran Evangelic Association in Finland) and run by volunteers of all ages. This year i was one of the event photographer- / videographers.
Especially during the spring months and into early summer, there is usually a lot of celebration of graduations, students, confirmations and more. Most people want to have a photo for remembering their special day. Here’s a selection of the many graduating students and more that I’ve had the honor to photograph over the years.
Sometimes all you need is a minimalistic, simple yet good looking portrait. Maybe it’s of your company’s employees or for your CV – a simple, professionaly taken portrait can always be good to have!
Vasa Nation is a student-union for students in Helsinki coming from the areas around the city of Vaasa, also known as the Ostrobothnia region in Finland. Every year the Union calls their members to a festive celebration in order to celebrate together. This year I’m serving as the Photographer on all the union’s events, and so I got the opportunity to photograph this beautiful night of celebrations.
Alive was a musical show performed by the women’s choir Nonen Vocals based in Vaasa. This concert was my first concert-gig as a photographer and an immense learning experience. I got to participate during both shows as well as rehearsals, giving me access to angles and images that wouldn’t have been possible had there been an audience in the room.
A you might’ve seen I have happened to shoot a fair bit of squirrel photos. This is thanks to squirrels being very friendly and easy to spot in the area where I live. Here’s my all time favorite pictures of these furry, adorable animals.
If you want to know more about the story behind these images, check out my blog-post about them HERE !
Hamnboden is an idyllic little kiosk located in the guest harbour of Replot, where I grew up. Hamnboden serves the tastiest hamburgers in the area together with delicious, big ice cream portions. They also rent kayaks and SUP-boards and handles the customer service for the guest harbour.
